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The LEGO Business History March 2nd, 2023

The history belonging to the LEGO firm begins in 1932 once Ole Kirk Christiansen, a Danish father, decided to start up a business selling his wood toys door https://lego-x.com/2021/07/05/generated-post to door in the town of Billund, Denmark. He called his start up business “Lego” – a combination of two Danish phrases, “leg godt, ” which designed “play very well. ”

In 1958, you can actually founder, Godtfred Kristiansen, branded a system just for coupling the plastic bricks that would later on become generally known as LEGO “Automatic Capturing Bricks. ” The invention allowed LEGO to make more diverse and complex toys.

From there, LEGO enhanced it is offerings and began to compliment both young boys and girls. It introduced a line of “Minifigures” in the mid-1970s that incorporated human results with posable arms, and in addition marketed jewelry sets with regards to young girls.

A further expansion more than three decades ago saw the introduction of LEGO Space sets, introducing astronaut minifigures, rockets and spaceships, amongst other well-liked themes. It happened in 1999, the LEGO Group entered the Star Wars market, launching pieces featuring the X-wing mma fighter and FASTEN Fighter.

Simply because the company grew, it required to increase their ability to present new products quickly and efficiently. To this end, it chosen management specialist Jorgen Vig Knudstorp.

He helped the corporation cut down on products on hand and reduce production time. This individual encouraged the business to build contact with significant toy firms, including Concentrate on, Wal-Mart and Toys ‘R’ Us.

He also released LEGO Choices, an online community where fans could furnish plans for new Profano sets they will wanted to discover produced. This kind of allowed PROFANO to test the appeal of new tips and gain feedback before committing to them.